By adding a link to your Instagram story, you can multiply your website visitors! As you probably know, you are in the department Bio Instagram, You can only A link let the. But in the story, your hand is more open and you can introduce multiple links to your audience and direct them to your website, app or telegram channel.
This feature is a big deal because for many people, this is the first time they can add a link to their profile other than the link in the Bio Instagram section. Adding a link to an Instagram story is very easy. In this article, we are going to teach you how you can add links to your Instagram stories and transfer your followers to your website or others.
Who can link to an Instagram story?
Like many business features on Instagram, the links in the story are initially approved for user accounts (Those accounts that have a blue tick) Activated. However, in May 2017, Instagram expanded the reach to other accounts.
Clickable links are now available for Business Accounts with at least 10,000 followers.
Also, there does not appear to be a specific geographical restriction on linking to Instagram stories, and all accounts with over 10,000 followers can use this feature.
We suggest that for sure New Instagram page Follow to get more tricks to grow your business or.
Learn how to add a link to an Instagram story
Adding a link to an Instagram story is very, very simple! If a commercial Instagram account With more than 10 thousand followers You can use this feature. To do this, you must go through the following steps:
1. Start your Instagram story
You can take photos and videos for your story through the Instagram app, or use the photos you have taken in the past 24 hours by scrolling up the story page. If you do not know how to work with Instagram story, I definitely recommend the article Instagram story, modern style marketing Read.
Once you have captured the image or video you want, there will be a link icon at the top of the page that you must select.
2- Add the link to the Instagram story
After clicking the link icon at the top of the page, you will be taken to a page similar to the one below. Doing so will open a new window on your page. In this page you can enter the address of the page you want. Type the full address of the destination link and then the green confirmation option (On Android phones) Or was done (in iOS) Click to save the link.
Once you have successfully linked the URL to your Instagram story, a chain icon will appear at the top of your story to indicate that the story contains a link. Add any other attributes you want to your story, such as text, stickers and filters, and upload them to your profile page like any other story.
3- Add Call To Action to your story
The last (and perhaps most important!) Point is that if you really want to drive more traffic to your website, online store, or blog, you need to talk about it with your followers. Adding a link to an Instagram story alone is not a good enough reason to click on it and go to your website!
Perhaps the main reason is that the link button is not very clear. For this reason, be sure to teach your followers how they can get more explanation by scrolling up the story page. It is also important to tell your users exactly what page or blog post you will be referring to instead of a public website.
Below is a great example of a page Bar Box He tells his followers how they can be taken to an online store by scrolling up the story page and get directly to the product they want:
We strongly recommend that you teach your followers how to use links in your stories. For example, you can tell the audience that “Swipe up for more details”, “Click the link below to see our website” Or any other creative and engaging sentence that you think will motivate the audience. The call to action method is a very convenient way to interact with the audience. This interaction benefits us in many places. One of them to reach Instagram Explorer page Is.
How do your followers see your story link?
When users view one of your linked stories on Instagram, the “See more” Or the same “See More” Will be seen at the bottom of the page.
That’s true “see more”Or “See More” is obvious, but it is possible that some users (especially if they are not looking for this option) will not notice. People who use Instagram less may not even know there is such an option. For this reason, it is very important to invite the audience to do this and to see the see more button as it is. (For example, flash or use GIF)
How to use the possibility of placing a link in the Instagram story
Since linking is only available on Instagram stories, business owners may want to add a link to each of their Instagram stories. But you should be aware that if you leave linked stories behind, fewer people will listen to you and actually pull the link. In general, try not to repeat the same thing over and over again on Instagram … because you will get bored!
Also, note that not all story groups need a link. As a marketer, you need to make sure that adding links to your Instagram story doubles the value of your content. In this way, users will get useful content by clicking on these links.
Here are some creative ways to add a link to your Instagram story. These methods will both benefit your business and attract customers:
Increase your blog post traffic
If you own a blog, you know that sharing a lot of new blog posts is very important. With the ability to add links to Instagram stories, not only can you notify your followers of your new blog post, but you can also move them directly to a new post.
Complete your educational stories
If you use Instagram stories to share your educational content, put the link you want in the last section of that story.
For example, if you share a recipe with your followers, the first post story should be a picture of cooked food. Subsequent posts can show scenes from the food preparation process, and the last post can be a dish and a link that guides viewers to the full recipe on your website by swiping the page up.
Unveil your own content
A creative way to add a link to an Instagram story is to get followers eager for something they want to know more about. Zack King (You probably know him by the unique special effects of his videos) Posted a story on his Instagram to announce the winners of a contest, but viewers had to drag up the story page to see the list of winners on his website.
If you also want to bring your Instagram users to your website, use tricks like the one he mentioned to encourage your viewers to visit your website to see what they are interested in. This method also works well in revealing proprietary information, showing new products and projects, as well as funny mistakes in a new video.
Advertise your services and products
Of course, if you have a product or service that you want to promote, use Instagram stories to introduce them. Like many social media tricks, you need to keep your balance. Of course, not all stories should be about promoting your product or service.
If you want to promote a product or service, do so in a fun way like your other regular stories. In this step, keep your usual story format and do the ads in the same format.
The ability to add links to Instagram stories has been used by many marketers who have been looking for a way to get visitors from Instagram to their websites. If you can add links to your Instagram story in creative ways, you can be sure that you can dramatically increase your website traffic.n
Now do you have your say? Are you interested in using the link in your Instagram story? Have you ever used it? You can share your opinions and issues you have learned about this in the comments section.